A 1% Listing Agent for New Jersey Home Sellers
Professional photos, MLS exposure, showing coordination, negotiation and contract-to-closing support from a licensed New Jersey brokerage, for a 1% listing fee paid at closing.
What Is the Guided Listing?
The Guided Listing is our 1% listing plan for homeowners who want a licensed listing agent in their corner without paying a traditional listing fee. You get the parts of a listing that move the needle most: strong photography, wide online exposure, organized showings and an experienced negotiator when offers come in.
It was built for a common situation. Many sellers have a well-kept home in a market where buyers are already looking, and they do not need every premium marketing extra. What they need is a professional who prices the home correctly, gets it in front of buyers, handles the back-and-forth and keeps the deal together through closing.
The Guided Listing is not a for sale by owner plan. CRESI represents you as your listing brokerage from the day the home goes live until the deed transfers.
What You Get With a 1% Listing
- Professional listing photography so your home looks its best on every site buyers use.
- MLS exposure and online distribution to the major home-search portals and to agents who search the MLS for their buyers.
- Showing coordination, including scheduling requests from buyer agents and passing along feedback.
- Offer presentation and negotiation, with a clear side-by-side look at price, financing, contingencies and timing.
- Contract-to-closing support through attorney review, inspections, appraisal and the final walkthrough.
- One open house hosted by our team.
- Weekly seller updates on activity, feedback and next steps, so you are never left guessing.
How the 1% Listing Fee Works
The 1% is a listing-side fee. It is paid at closing from the sale proceeds, so there is nothing to pay upfront for this plan. The exact terms are spelled out in your written listing agreement before anything goes live.
Here is a simple illustration. On a home that sells for $500,000, a 1% listing fee is $5,000. At a 2.5% listing fee, the same sale would cost $12,500 on the listing side. Your actual numbers depend on your sale price and your agreement.
Is the Guided Listing Right for You?
Usually a great fit when
- Your home is in good, show-ready condition.
- Comparable homes nearby are selling at a steady pace.
- You want a professional handling pricing, showings and negotiation, without paying for premium marketing you may not need.
- You are comfortable keeping the home tidy for showings and one open house.
Consider a different plan when
- Your home is unique, high-end or waterfront and benefits from drone imagery, 3D tours, paid advertising and multiple open houses. That is what the Full-Service Showcase is for.
- You want to show the home and negotiate yourself and only need MLS exposure. Look at our $295 FSBO MLS Access plan.
- The property needs major repairs or you need to move quickly. An as-is cash offer may be the simpler path.
What Is Not Included
We want you to know exactly what you are paying for. The Guided Listing does not include drone photography, floor plans, 3D virtual tours, paid social or online advertising campaigns, staging consultations or more than one open house. Those services are part of the Full-Service Showcase. If you start with the Guided Listing and later want more marketing, we will walk you through what changing plans would look like.
How It Works
- Tell us about your home. Share your address and timeline on our Sell Your Way page or call us.
- Get a pricing plan. We review recent sales and current competition in your neighborhood and recommend a list price.
- Go live. We schedule photography, prepare the listing and publish it to the MLS and major portals.
- Review offers and close. We negotiate on your behalf and coordinate with attorneys, lenders and inspectors through closing.
Where We Offer the Guided Listing
CRESI is a licensed New Jersey brokerage based in Toms River, serving sellers across New Jersey. Our day-to-day activity is heaviest in Ocean County and Monmouth County, including:
- Toms River
- Brick
- Jackson
- Bayville
- Beachwood
- Manchester
- Howell
- Red Bank
- Middletown
- Manalapan
- Marlboro
Compare Your Other Selling Options
FSBO MLS Access
MLS listing and syndication while you handle showings and negotiation yourself.
See FSBO MLS AccessGuided Listing
The plan on this page. Professional photos, showings, negotiation and closing support.
Full-Service Showcase
Premium media, paid advertising, multiple open houses and full transaction management.
See the Full-Service ShowcaseWant the bigger picture first? Read our guide on how to sell your house in New Jersey without paying traditional commissions.
Guided Listing FAQs
Is a 1% listing agent the same as a discount broker?
The Guided Listing is a reduced listing fee from a licensed, full-time New Jersey brokerage. The difference from a traditional listing is the marketing package, not who represents you. You still get a licensed agent pricing your home, handling showings, negotiating offers and supporting you through closing.
When do I pay the 1%?
At closing, from the sale proceeds. There is no upfront fee for the Guided Listing.
Does the 1% include what a buyer's agent is paid?
No. The 1% is for CRESI's services to you. Any compensation to a buyer's agent is separate, negotiable and agreed to in writing.
How many open houses are included?
One open house is included. Sellers who want multiple open houses usually choose the Full-Service Showcase.
Can I switch plans later?
Yes. If your needs change, talk with us and we will explain your options before anything changes.
Is the listing fee negotiable?
Yes. All real estate commissions in New Jersey are negotiable. The 1% is our advertised rate for this package of services.
See What a 1% Listing Could Look Like for Your Home
Tell us your address and goals. We will compare all of your selling options with real numbers, with no pressure to pick one.